{"id":142,"date":"2023-06-13T18:55:12","date_gmt":"2023-06-13T18:55:12","guid":{"rendered":"https:\/\/seo.gtd.ro\/optimizare\/?p=142"},"modified":"2024-01-10T06:45:12","modified_gmt":"2024-01-10T06:45:12","slug":"cum-ajuta-advertorialele-in-seo","status":"publish","type":"post","link":"https:\/\/seo.gtd.ro\/optimizare\/sfaturi\/cum-ajuta-advertorialele-in-seo\/","title":{"rendered":"Cum ajut\u0103 advertorialele \u00een SEO?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Pia\u021ba <a href=\"https:\/\/gasescu.ro\/preturi-advertoriale\/\" target=\"_blank\" rel=\"noreferrer noopener\">advertorialelor<\/a> a luat av\u00e2nt \u00een ultima vreme, cu toate c\u0103, oficial, Google nu vede cu ochi buni aceast\u0103 practic\u0103. De ce se investe\u0219te at\u00e2t de mult \u00een <strong>advertoriale<\/strong>, dac\u0103 \u00een teorie aceasta nu este tocmai o tactic\u0103 de abordat? Cum ne ajut\u0103 <strong>advertorialele<\/strong> s\u0103 aducem o pagin\u0103 web <a href=\"https:\/\/seo.gtd.ro\/optimizare\/sfaturi\/cum-ajung-pe-primul-loc-in-google\/\">pe prima pozi\u021bie \u00een Google?<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ce sunt advertorialele?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/grig.blog\/advertoriale-seo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Advertorialele <\/a>sunt articole <a href=\"https:\/\/gasescu.ro\/cum-public-un-articol-publicitar\/\" target=\"_blank\" rel=\"noreferrer noopener\">publicitare pl\u0103tite<\/a>, sponsorizate de cineva pentru ca editorul sa scrie \u0219i s\u0103 publice un articol \u00een care s\u0103 plaseze 1 -2 link-uri c\u0103tre pagina web pe care ar dori s\u0103 o \u0219tie mai bine pozi\u021bionat\u0103 \u00een Google.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pre\u021bul unui advertorial este determinat \u00een primul r\u00e2nd de cerere \u0219i ofert\u0103, iar cererea este mai mare atunci c\u00e2nd advertorialul de dore\u0219te a fi publicat pe un site mai bine cotat de Google<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Toate advertorialele ajut\u0103?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u00cen principiu, orice men\u021biune cu link este de ajutor, dar nu chiar orice advertorial ajut\u0103. Unele advertoriale pot d\u0103una grav felului \u00een care Google prive\u0219te c\u0103tre un anume site. Grani\u021ba dintre SPAM \u0219i un linkbuilding agresiv este foarte vag\u0103. Pentru a nu p\u0103\u0219i pe t\u0103r\u00e2mul \u00eengozitor al SPAM-ului trebuie cercetat cu aten\u021bie fiecare site pe care se dore\u0219te ob\u021binerea unui articol sponsorizat. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Este ca \u0219i \u00een via\u021b\u0103, nu conteaz\u0103 c\u00e2te persoane te recomand\u0103 pentru un Job, ci calitatea celor persoane. A\u021bi angaja o menajer\u0103 care vine cu recomand\u0103ri de la foarte multe persoane care au cazier pentru furt calificat?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cam a\u0219a st\u0103 treaba \u0219i cu advertorialele. Acestea sunt scrisorile de recomandare care ar trebui s\u0103-l determine pe dl. Google s\u0103 v\u0103 ia mai \u00een serios.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sunt mul\u021bi factori care determin\u0103 dac\u0103 este benefic\u0103 sau nu o postare pe un site. Unul dintre cei mai importan\u021bi este calitatea \u0219i utilitatea acelui articol. Apoi conteaz\u0103 foarte mult \u0219i site-ul pe care acesta va fi publicat.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">De ce este bine s\u0103 investim \u00een advertoriale de calitate?<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Cu c\u00e2t avem mai multe link-uri care recomand\u0103 pagina web pe care o dorim \u00een prima pagin\u0103 SERP, cu at\u00e2t mai des Botul Google o va vizita \u0219i \u00eei va actualiza prezen\u021ba \u00een index. Astfel va trece mai pu\u021bin timp din momentul \u00een care paginile web sunt actualizate p\u00e2n\u0103 ce ele vor fi actualizate \u0219i \u00een index-ul Google.<\/li>\n\n\n\n<li>A\u0219a cum leg\u0103turile externe determin\u0103 Google s\u0103 actualizeze mai des pagin\u0103 web, acestea vor atrage \u0219i noi vizitatori, cu condi\u021bia ca \u0219i site-ul pe care este publicat advertorialul s\u0103 aib\u0103 destui vizitatori.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Link-urile din advertoriale trebuie s\u0103 fie dofollow sau nofollow?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Dac\u0103 un link este marcat drept &#8222;nofollow&#8221;, bo\u021bii vor avea tendin\u021ba de a-l evita mai des. Deci se va pierde din avantajul de a atrage mai mul\u021bi boti. Se spune c\u0103 un astfel de link nici nu prea ajut\u0103 beneficiarul \u00een partea de SEO.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dac\u0103 un link este ascuns, mascat, pentru a nu fi u\u0219or z\u0103rit de utilizatori, acesta nu va trimite dec\u00e2t foarte pu\u021bin din traficul poten\u021bial mai departe, iar asta nu face bine. De regul\u0103, orice diferen\u021b\u0103 \u00een con\u021binut \u0219i link-uri dintre ce &#8222;vede&#8221; Google \u0219i ceea ce vede utilizatorul final, fa fi tratat drept SPAM imediat ce Google \u00eesi va da seama c\u0103 este pus doar pentru a manipula felul \u00een care rezultatele c\u0103ut\u0103rilor sunt afi\u0219ate.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Este foarte bine ca un link s\u0103 fie folosit de utilizatori, a\u0219a acesta va c\u0103p\u0103ta rang de &#8222;con\u021binut de calitate&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pia\u021ba advertorialelor a luat av\u00e2nt \u00een ultima vreme, cu toate c\u0103, oficial, Google nu vede cu ochi buni aceast\u0103 practic\u0103. De ce se investe\u0219te at\u00e2t de mult \u00een advertoriale, dac\u0103 \u00een teorie aceasta nu este tocmai o tactic\u0103 de abordat? Cum ne ajut\u0103 advertorialele s\u0103 aducem o pagin\u0103 web pe prima pozi\u021bie \u00een Google? Ce [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":143,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-142","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sfaturi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cum ajut\u0103 advertorialele \u00een SEO? - Optimizare SEO<\/title>\n<meta name=\"description\" content=\"Cum ajut\u0103 advertorialele \u00een SEO? - Sfaturi pentru Optimizarea Site-ului - Pia\u021ba advertorialelor a luat av\u00e2nt \u00een ultima vreme, cu toate c\u0103, oficial, Google nu vede cu ochi buni aceast\u0103 practic\u0103. 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